- With more than 100 parts and 40,000 paint choices, this scale model of the Rolls-Royce Cullinan isn't your average toy model.
- The baby Cullinan features working lights, a detailed engine replica, and working doors with a complete, deluxe interior.
- Production time can reach 450 hours, compared to around 900 for a full-size version.
Lego designers get to play with plastic bricks for a living. Video-game designers get paid to smash buttons. And some people at Rolls-Royce build toy cars during working hours. But this is no ordinary model.
First, the model is of a Rolls-Royce Cullinan, already a rare breed. Second, the 1:8-scale replica is made up of over 1000 parts and can of course be customized to match, say, the Cullinan in your driveway. Or the one in your neighbor's driveway. The paint choices are effectively endless, thanks to Rolls's roughly 40,000 "standard" colors—and what does standard even mean in this situation?—as well as the possibility to have the model's paint match your bespoke full-size Cullinan.
The model comes in a display case that's around three feet long with a gloss-black base for the car to rest on. But if you want to show off the car's more intricate features, you can remove the Perspex window to open and close the doors, inspect the luggage compartment or reveal the engine bay where there is, of course, a "perfect likeness" of the Cullinan's 6.75-liter twin-turbocharged V-12 engine under the hood. Sorry, bonnet. The models exterior lights work, too, and can be operated by a Cullinan-branded remote control.
Inside the model you'll find details almost as intricate as on the real thing, including illuminated tread plates, embroidered headrests, seat piping and wood accents. This all takes time to put together—Rolls Royce says up to 450 hours, about half the time it takes them to build a real Cullinan—but if the company really wanted to help people pass the time during quarantine, they'd sell you the pieces on unpainted sprues and send along some paint jars. Guess that's what Italeri is for.
Offering up a model like this is another example of how Rolls-Royce is embracing our interior space introspection that's been forced upon us by COVID-19. Last month, the brand held a contest that asked kids to send in their designs for a new car in order to have it rendered by a professional digital artist. Earlier this month, it featured a deep dive into the brand's exclusively bred Phantom Rose, as it prepared for the first ever online RHS Chelsea Flower Show.
Top Gear estimates the Cullinan model will end up costing 30,000 pounds ($36,500) or more, depending on options. That's around the price of the average new car in the U.S., but if you're worried about being average, Rolls-Royce is probably not your thing anyway.